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Marketing Manager (eCommerce)

  • Location:

    Hong Kong Island, Hong Kong

  • Sector :

    Consumer, Fashion & Lifestyle, FMCG / Consumer Goods, Retail

  • Job type:

    Permanent

  • Salary :

    HK$50000 - HK$60000 per annum + Competitive Bonus

  • Contact :

    Jason Ng

  • Email :

    jasonng@cartermurray.com

  • Salary high:

    60000

  • Salary low:

    50000

  • Job ref :

    eCommerce 09072019_1562642554

  • Published :

    seit 3 Monaten

  • Expiry date:

    2019-07-08

Our client is a household name in the retail sector. In 2015, they launched their first direct-to-consumer e-commerce platform. It has quickly grown into a significant driver of revenue for the retail group. The Marketing Manager (eCommerce) is a newly created headcount due to team expansion and internal promotion.

Responsibilities

  • Grow e-commerce sales performance by devising a tested and optimised strategy that drives conversion and builds an engaging brand experience
  • Formulate a strategic and measurable online marketing plan that covers targeted advertising and organic growth such as search marketing, social media marketing, content marketing, and CRM
  • Ensure user experience continuously improves in site navigation, optimised contents, conversion journey, and other aspects that drive loyalty and inspires purchasing
  • Develop an analytics plan to track and measure the performance of site conversion, ROI on ad-campaigns, SEO and social media
  • Act as a project manager to prioritise initiatives and coordinate cross-functional team efforts
  • Research on market trends on technologies and best practices

Requirements

  • Bachelor's Degree holder
  • Minimum of 8 years' experience in e-commerce and digital marketing
  • Recent work experience in the retail sector
  • Proven track record of delivering growth in sales and brand awareness
  • Demonstrated knowledge of digital analytics and content optimisatoin
  • Experienced user of analytics tools such as Google Analytics

Interested candidates can click "Apply" to submit a CV. We will contact shortlisted candidates as soon as possible.

The SR Group (Hong Kong) Limited is acting as an Employment Agency in relation to this vacancy.

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